When I was but a young whippasnapper someone told me about this site called twitter where you could read short comments that didn’t make a whole lot of sense, but being a sheep back then, I signed up and set up a profile.
Then I promptly forgot about it!!
The phrase ‘social media’ was not even invented back then ….. do I sound like your grandma yet?
Most of the things I love about twitter though is what I have found out for myself. Got to love the improvements recently.
Twitter analytics being one of my favourite.
Did you know that you could see how your tweets were doing? Who had clicked on them? Top followers, top tweets, and so on.
But, have you used twitter cards yet? If you have access to your website, you embed some code and then you can then include information, be it a sign up form, be it contact details, be it new products – so they appear in your tweet and your lovely followers can go direct from there, after seeing it to purchase/contact/sign up. Pictures have a proven click through better than mere words alone.
Then we come to twitter ads … thought about them?
Oh and lets not forget that you can now add video to your tweets – will admit when they started this with facebook, and it was an automatic start when you scrolled passed them – it got my goat – but like all things new, you get used to it. So anyone out there added video content yet?Any good click throughs?
Now if this was going to be an article all about how to use twitter, I could then go on about the various dashboards you could use, or the various other tools they have come up with but this whole post is just about twitter itself and the developments that are progressing.
I suppose I should mention the latest one – ie turn 149 character in to thousands – now this one could be a step too far for me at the moment – being old you see, means I have to take time to get used to technology!!